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Consumer behaviour : a European perspective
Consumer behaviour : a European perspective
상세정보
- 자료유형
- 단행본(국외)
- 자관 청구기호
- 기본표목-개인명
- 표제와 책임표시사항
- Consumer behaviour : a European perspective / Michael Solomon and Gary Bamossy. Soren Askegaard
- 발행, 배포, 간사 사항
- 형태사항
- xviii ,589 p : col.ill ; 25 cm pbk
- 일반주기
- Based on: 4th U.S. ed. published as Consumer behavior. Upper Saddle River, N.J. : Prentice Hall, 1998.
- 서지 등 주기
- Includes bibliographical references and indexes.
- 주제명부출표목-일반주제명
- 주제명부출표목-일반주제명
- 주제명부출표목-일반주제명
- 부출표목-개인명
MARC
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■00520090710110438
■008010117c1999 nyua b 001d0 eng
■020 ▼a0137519834
■040 ▼a225006▼c225006▼d225006
■08200▼a658.8/34/094▼221
■090 ▼a658.834094▼bS689c
■1001 ▼aSolomon, Michael
■24510▼aConsumer behaviour▼ba European perspective▼cMichael Solomon and Gary Bamossy. Soren Askegaard
■260 ▼aNew York ; London ▼bPrentice Hall Europe▼c1999
■300 ▼axviii ,589 p▼bcol.ill▼c25 cm pbk
■500 ▼aBased on: 4th U.S. ed. published as Consumer behavior. Upper Saddle River, N.J. : Prentice Hall, 1998.
■504 ▼aIncludes bibliographical references and indexes.
■650 0▼aConsumer behavior▼zEurope
■650 0▼aConsumption (Economics)▼zEurope
■650 0▼aMarketing research▼zEurope
■7001 ▼aRaaij, W. Fred van.
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