서브메뉴
검색
상세정보
Consumer behavior and marketing action
Consumer behavior and marketing action
상세정보
- 자료유형
- 단행본(국외)
- 미국국회도서관 청구기호
- HF5415.3-.A83 1998
- 자관 청구기호
- 기본표목-개인명
- 표제와 책임표시사항
- Consumer behavior and marketing action / Henry Assael.
- 판사항
- 6th ed.
- 발행, 배포, 간사 사항
- 형태사항
- xviii, 718 p. : ill ; 24 cm.
- 서지 등 주기
- Includes bibliographical references (p. 656-688) and index.
- 주제명부출표목-일반주제명
- 주제명부출표목-일반주제명
MARC
008010117s1998 ohua b 001 0 eng■001MOKWON00268734
■001 97037073
■003DLC
■00520121031193747
■008010117s1998 ohua b 001 0 eng
■010 ▼a 97037073
■020 ▼a0538867701
■040 ▼aDLC▼cDLC▼dDLC
■05000▼aHF5415.3▼b.A83 1998
■08200▼a658.8/342▼221
■090 ▼a658.8342▼bA844c6
■1001 ▼aAssael, Henry.
■24510▼aConsumer behavior and marketing action▼cHenry Assael.
■24630▼aConsumer behavior
■250 ▼a6th ed.
■260 ▼aCincinnati, Ohio▼bSouth-Western College Pub.▼cc1998.
■300 ▼axviii, 718 p.▼bill▼c24 cm.
■504 ▼aIncludes bibliographical references (p. 656-688) and index.
■650 0▼aConsumer behavior
■650 0▼aMotivational research (Marketing)
한글
ENG
日本
中文
Việt Nam