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Introduction to entrepreneurship
Introduction to entrepreneurship
상세정보
- 자료유형
- 단행본(국외)
- 언어부호
- 본문언어 - eng
- 자관 청구기호
- 기본표목-개인명
- 표제와 책임표시사항
- Introduction to entrepreneurship / Donald F. Kuranto
- 판사항
- 9th ed, International ed.
- 발행, 배포, 간사 사항
- 형태사항
- xxxv, 604 p ; 28 cm.
- 일반주기
- Previous ed.: 2009.
- 서지 등 주기
- Includes bibliographical references and index.
- 내용주기
- 완전내용Part I: UNDERSTANDING THE ENTREPRENEURIAL MIND-SET. 1. The Revolutionary Impact of Entrepreneurship. 2. The Individual Entrepreneurial Mind-Set. 3. Corporate Entrepreneurial Mind-Set. 4. The Social and Ethical Perspectives of Entrepreneurship. Part II: LAUNCHING ENTREPRENEURIAL VENTURES. 5. Creativity and Innovation. 6. The Assessment Function with Opportunities. 7. Methods to Initiate Ventures. 8. The Search for Entrepreneurial Capital. Part III: FORMULATION OF THE ENTREPRENEURIAL PLAN. 9. Legal Challenges in Entrepreneurship. 10. The Marketing Aspects of New Ventures. 11. Financial Statements in New Ventures. 12. Business Plan Preparation for New Ventures. Part IV: STRATEGIC PERSPECTIVES IN ENTREPRENEURSHIP. 13. Strategic Growth in Entrepreneurship. 14. The Valuation Challenge in Entrepreneurship. 15. The Final Harvest of a New Venture.
- 주제명부출표목-일반주제명
- 주제명부출표목-일반주제명
- 주제명부출표목-일반주제명
- 책소개
-
"Introduction to Entrepreneurship, 9e, International Edition" combines a practical, step-by-step approach with a theoretical foundation to form a basic framework for understanding the theory, process, and practice of entrepreneurship. Recognized for two decades as one of the leading books in the field, the aim of the text is to present the most current thinking in entrepreneurship as well as provide learners the opportunity to apply ideas and develop useful entrepreneurial skills.
MARC
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■008140317s2014 at b 001 0 eng
■020 ▼a9781285052151▼c₩45,000
■035 ▼a(KERIS)BIB000013416738
■040 ▼a211044▼c211044▼d211044▼d225006
■041 ▼aeng
■08200▼a658.11▼221
■090 ▼a658.11▼bK96i9
■100 ▼aKuranto, Donald F.
■24500▼aIntroduction to entrepreneurship▼cDonald F. Kuranto
■250 ▼a9th ed, International ed.
■260 ▼aAustralia▼bSouth-western cengage▼c2014.
■300 ▼axxxv, 604 p▼c28 cm.
■500 ▼aPrevious ed.: 2009.
■504 ▼aIncludes bibliographical references and index.
■505 ▼aPart I: UNDERSTANDING THE ENTREPRENEURIAL MIND-SET. 1. The Revolutionary Impact of Entrepreneurship. 2. The Individual Entrepreneurial Mind-Set. 3. Corporate Entrepreneurial Mind-Set. 4. The Social and Ethical Perspectives of Entrepreneurship. Part II: LAUNCHING ENTREPRENEURIAL VENTURES. 5. Creativity and Innovation. 6. The Assessment Function with Opportunities. 7. Methods to Initiate Ventures. 8. The Search for Entrepreneurial Capital. Part III: FORMULATION OF THE ENTREPRENEURIAL PLAN. 9. Legal Challenges in Entrepreneurship. 10. The Marketing Aspects of New Ventures. 11. Financial Statements in New Ventures. 12. Business Plan Preparation for New Ventures. Part IV: STRATEGIC PERSPECTIVES IN ENTREPRENEURSHIP. 13. Strategic Growth in Entrepreneurship. 14. The Valuation Challenge in Entrepreneurship. 15. The Final Harvest of a New Venture.
■650 0▼aSmall business ▼xManagement.
■650 0▼aIndustrial management
■650 0▼aEntrepreneurship.
■999 ▼c오혜원
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