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Entrepreneurship
Entrepreneurship
상세정보
- 자료유형
- 단행본(국외)
- 언어부호
- 본문언어 - eng
- 미국국회도서관 청구기호
- HD62.5-.B938 2010
- 자관 청구기호
- 기본표목-개인명
- 표제와 책임표시사항
- Entrepreneurship / William D. Bygrave, Andrew Zackarakis.
- 판사항
- 2nd ed.
- 발행, 배포, 간사 사항
- 형태사항
- xii, 619 p. : ill ; 26 cm.
- 일반주기
- Includes index.
- 요약 등 주기
- 요약"Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information."--해제Provided by publisher.
- 주제명부출표목-일반주제명
- 주제명부출표목-일반주제명
- 주제명부출표목-일반주제명
- 부출표목-개인명
MARC
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■00520141202105317
■007ta
■008141112s2010 njua 001 0 eng
■010 ▼a2010027088
■020 ▼a9780470450376 (pbk.)
■035 ▼a(KERIS)BIB000012484058
■040 ▼a211044▼c211044▼d211044▼d225006
■0410 ▼aeng
■042 ▼apcc
■05000▼aHD62.5▼b.B938 2010
■08200▼a658.421▼222
■090 ▼a658.421▼bB993e2
■1001 ▼aBygrave, William D.▼d1937-.
■24510▼aEntrepreneurship▼cWilliam D. Bygrave, Andrew Zackarakis.
■250 ▼a2nd ed.
■260 ▼aHoboken, NJ▼bWiley▼c2010.
■300 ▼axii, 619 p.▼bill▼c26 cm.
■500 ▼aIncludes index.
■520 ▼a"Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information."--▼cProvided by publisher.
■650 0▼aNew business enterprises.
■650 0▼aEntrepreneurship.
■650 0▼aSmall business▼xManagement.
■7001 ▼aZacharakis, Andrew.
■999 ▼a박재용▼c오혜원



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